In the first four months of using FIpoint, F&I sales at American RV in Grand Rapids, MI dramatically increased – so much so that F&I manager Win Merrill said, “FIpoint paid for itself in the first month.”

Before using FIpoint, American RV had a menu-based system, but it was too cumbersome and required a lot of printouts, so Merrill could only use it when he wasn’t busy. “It didn’t calculate the different options like FIpoint does,” said Merrill. “It was really a pain – I had to input figures myself and it took too much time.”

With the time saved by FIpoint doing the calculations for him, Merrill can spend more time with the customer going over F&I options. “Customers are more open to buying additional F&I when we can easily adjust premiums, like with FIpoint,” commented Merrill. He uses the multimedia feature if they have questions or want more information, and is quick to say, “FIpoint is awesome. It’s very customer-friendly. The very first customer I used FIpoint with bought the top package. The second customer bought the top package. The third customer bought the top package… I am really impressed!”

The financial returns from using FIpoint are impressive – “I sold more credit life and disability than ever – the amount actually doubled within three months. I used to sell three or four Tire Shields a month and now with FIpoint it’s up to twenty-two,” said Merrill. “Extended warranties sold have increased 20% and the income from warranties overall has increased 30%. FIpoint paid for itself in one month.”