Trends
Changing RV Buyer
Demographics
Keeping an eye on new and prospective buyer groups will help dealers identify underserved demographics of new RV buyers, as well as new channels for reaching them.
WHAT WE COVER
- RV consumer demographic trends
- RV demographic statistics
- Marketing best practices
Finding Sales
Opportunities
After a few years of slow inventory fulfillment, many dealers still find themselves in a tough spot. How can they encourage customers to buy new units while maintaining realistic expectations about what can be delivered and when?
WHAT WE COVER
- RV sales and marketing trends
- RV sales strategies
- RV sales statistics
The New RV Dealership
Experience
Customer relationships are the foundation of everything we do, and dealers are adapting their processes and adopting new technology to strengthen their customer relationships.
WHAT WE COVER
- Online shopping trends
- Customer experience automation technology
- Service automation technology
Going Green
Consumers nowadays are more environmentally conscious than ever, and the popularity of going “off-grid” is growing.
WHAT WE COVER
- Electric RV technology
- Sustainable RV technology trends
- Electric RV sales trends
360-Degree Security
As hackers are becoming more sophisticated, so is the technology to safeguard your business from threats in both the real and digital worlds.
WHAT WE COVER
- Cybersecurity trends
- Cloud security technology
- Dealership cybersecurity best practices
Digging into Dealership
Data
Dealers are seeing the value of analytics for improving profitability and efficiency, projecting more accurate inventory numbers, and planning for the future.
WHAT WE COVER
- Key performance metrics
- Service efficiency tracking
- Data-driven marketing