Running a Marine dealership is not simple.
IDS Astra G2 makes it easier.
Oversee everything at your dealership through one, easy-to-use system.
Get a full view of your business, eliminate inefficiencies and pinpoint opportunities for growth with a solution designed specifically for Marine dealers.
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for each department.
All the Tools Your Marine Dealership Needs in One System
Unite all the disparate pieces of your business under one integrated software and gain more control of your business.
Make Your Team More Mobile
Enable your employees to complete their daily tasks from anywhere in the dealership using a mobile device – and get more done as a result.
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Curious to see how it actually works? Check out our quick video demo to get all the details!.
Book your demoSpeed Up Unit Check-ins
Add jobs with the voice-to-text feature and take photos of failed parts, improving communications and scheduling.
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Boost Worker Productivity
Allow techs to clock in and out of labor lines, take photos of failed parts and offer cause & correction without going back to their computer desk.
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Streamline Your Parts Department
Enable your employees to instantly attach photos to work orders, so that everyone knows which parts to order – or upload them to the manufacturer’s website for warranty approval.
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Save Time on Inventory Management
Use a tablet or smartphone to conduct year-end and cycle inventory counts, while inspecting the goods in person.
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Showcase Your Inventory
Give your sales people full access to the inventory on their mobile device and the ability to show unit details, including images and price, to customers anywhere in the dealership.
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Improve Sales
Allow your salespeople to close more leads by being able to:
- View lead data and follow-up activities anywhere, anytime.
- Send emails, check appointments, set reminders and more.
Process Payments Faster
Use a mobile device to take credit card payments on work orders, capture customer signatures and instantly email them receipts, ensuring fast and easy checkouts.
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Monitor Business Performance in Real Time
Get a bird’s-eye view of your entire dealership – whether it’s one location or multiple – to pinpoint potential problems and growth opportunities.
Consolidate Your Data in One Place
See how different aspects of your business impact each other – from marketing to sales, from sales to service, from service to finance and so on.
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Keep Track of Critical Metrics
Choose from over 600 Key Performance Indicators and create personalized dashboards that are user- and location-specific to track only what’s important to you.
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Rely on Real-Time Data
By ensuring your key metrics are automatically updated, you can monitor each department’s performance in real time, which gives you the ability to make quick improvements whenever necessary.
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Run Automatic Reports
Easily retrieve customizable reports for each department on a daily, weekly, monthly or annual basis, saving time on manual data entry.
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See Your Profits and Losses
With just a few clicks, access statements for each department at your dealership and quickly identify its losses and gains.
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Visualize Your Data
Find insights faster by visualizing your data through graphs, charts and diagrams. You can also print and export data directly from the dashboard, if you want to drill down into the details.
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Enhance Your Dealership System Even Further
Make your dealership software even more convenient by including leading industry tools and add-on products.
RESTful Web Services Application Programming Interface (API)
Easily access your inventory, customer and sales data at any given time, eliminating the need for custom-made integrations and long delivery cycles, thanks to RESTful Web Services Application Programming Interface (API), powered by Kore Technologies.
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Speed Up Loan Approval
Seamlessly transfer relevant data from your dealership software to Wolters Kluwer’s AppOne® online portal for loan processing, where you can also view and print state-specific Bankers Systems® loan documents such as retail installment contracts and required ancillary forms.
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Streamline Parts Ordering
Order new parts on time and make manufacturer-specific cost adjustments by taking advantage of Astra G2’s integrations with key Marine industry suppliers, such as Brunswick and Mercury.
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Eliminate Paper Documents
Gain instant and secure access to data such as store manufacturer invoices, deal jackets and check-in/trade-in sheets – anywhere, anytime – using IDS’ cloud-based system.
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Access Customer Credit Reports
Pull consumer credit reports directly through your IDS Astra software from all three nationwide credit companies – Equifax®, Experian® and TransUnion – thanks to the integration with CoreLogic Credco.
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Post Your Inventory Online
Set up AstraWeb to automatically upload your inventory to a web portal of your choosing and keep it up-to-date without any input from you or our staff, allowing your potential customers to view your products online.
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Protect Your Data
Keep your data safe by having it automatically backed up and stored off-site, using Managed Electronic Vaulting. No IT staff required.
Should a disaster strike, IDS can quickly and effectively recover your servers.
Should a disaster strike, IDS can quickly and effectively recover your servers.
Improve the performance of your dealership software by choosing from a variety of servers, workstations, networking devices and peripherals.
IDS professionals test each server to make sure it is compatible with your specified software and operating system.
Track Your Warranty Claims
Collect money in a timely manner by easily submitting and tracking warranty claims through IDS Astra’s tight integration with suppliers like Brunswick and Mercury.
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Process Card Payments Faster
Accept debit and credit card payments directly through the sales screen in your dealership software.
Take only 2-3 seconds to approve each payment and have the ability to capture electronic signatures.
Turn More Leads into Customers Faster
Arm your salespeople with the most up-to-date tools to manage and convert leads efficiently, allowing them to close more deals in less time.
Reduce Transaction Time
Instantly match your inventory to customer preferences, configure packages and speed up loan approvals and credit checks.
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Structure Deals on the Fly
Configure boat packages, include add-on features and offer extra insurance and warranty items, while calculating each deal’s profitability on the fly, through an easy-to-use integrated menu.
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Keep All Customer Data in One Place
Share a single customer profile across the entire dealership, so that all your employees can see the same up-to-date customer information, including contact details and purchase history.
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Increase Efficiency
Enable your salespeople to easily access up-to-date inventory, work status and customer profile, so that they can get more done.
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Ensure Fast, Personalized Responses
Allow your team to send quick, personalized messages to customer requests by automating lead processing through an integrated CRM.
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Keep Your Leads Engaged
Make sure there is accountable engagement between your salespeople and each of your leads by tracking every activity in real time.
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Service More Customers with Less Effort
Help your service department consolidate all service history in one place, increase tech productivity, manage deadlines and deliver on customer expectations more effectively.
Put Everyone on the Same Page
Get your service team to create, update and track customer appointments, customer history and completed work in one system that all your employees can access.
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Boost Your Shop’s Efficiency
Maintain an even workflow by allowing your employees to manage and update their appointment, service and delivery calendars anywhere in the dealership.
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Distribute Work More Efficiently
Turn appointments into estimates or work orders and assign techs based on their availability and qualifications in a matter of clicks.
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Make Your Techs More Productive
Enable your techs to clock in and out, update work orders and move from one job to another in just a few seconds, letting them focus on the actual service work and get more done.
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Never Lose a Warranty Claim
Keep track of all your warranty claims and get them approved faster through integrations with key industry manufacturers, such as Brunswick and Mercury.
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Remove Barriers to Communication
Give your technicians, dispatcher and service writer full visibility into the larger work process, allowing them to spend less time chasing each other for information and more on the job at hand.
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Reduce Inventory Costs and Increase Profitability
Make your parts department more profitable by tracking every part on your floor, eliminating order duplication, cutting down on emergency orders and maximizing parts turnover.
Track Your Inventory in Real Time
Always have a clear idea what parts are in stock and easily monitor stock levels at all locations through a single screen.
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Serve Your Customers Quickly
Provide your customers with instant access to parts inventory, streamlined parts scanning, integrated credit card processing and electronic signature capture.
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Order Only What You Need
Set up seasonal minimum and maximum ordering levels along with automatic order recommendations to avoid over- or under-ordering parts.
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Maximize Parts Profitability
Use the automated price escalation tool to instantly see what trends are causing you to lose or gain money.
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Manage Special Orders
Make special orders and assign them to the right customer in just a few clicks through an easy-to-use interface.
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Order New Parts Faster
Utilize Astra G2’s integrations with key industry suppliers, such as Brunswick and Mercury, to order parts in a timely manner and ensure accurate pricing.
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Process and Analyze Transactions in Real Time
Give your accounting department the tools it needs to improve cash flow, eliminate double entry and track the impact each transaction makes on the bottom line.
Centralize Transaction Flow
Make it easy to monitor all your assets and liabilities by ensuring that each department’s transactions flow directly into your accounting ledger.
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Get a Clear View of Your Financials
Easily access on-demand financial reports, such as P&L statements and balance sheets, by department and/or location, to get a full understanding of your business performance.
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Monitor Every Department
Keep an eye on the financial performance of each department at all times by generating up-to-date custom reports in just a few seconds.
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Eliminate Cash Leaks
Pinpoint unnecessary expenses and discover opportunities to boost revenue by getting a thorough real-time overview of your business performance.
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Customize Your Reports
Adjust each report to include only the metrics that matter to your dealership, making them succinct and easy to read.
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Reduce Errors
Implement credit card processing and electronic signature capture to cut down on payment source errors.
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Grow Your Sales Pipeline and Close More Leads
Collect and leverage customer information to effectively meet their buying needs and maintain close relations with them well after the sale.
Access Complete Customer Information
Get up-to-date customer data such as purchase history, records of past communication and buying interests to make each interaction personal and useful.
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Remove Data Duplication
Eliminate the need to double-enter or search for customer information by keeping it in sync and shared across the entire dealership.
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Convert Leads into Sales Opportunities
Generate leads through your website or any other platform and automatically assign them to your sales reps, who would then turn them into paying customers.
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Streamline Your Sales Process
Automate daily tasks and activities, such as data maintenance, so that you can spend more time interacting with prospects and closing deals.
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Encourage Accountability
Gain full visibility into your sales team’s activities to make sure each lead gets the proper amount of attention and no sale is lost.
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Keep Your Customers Engaged
Establish ongoing communications with leads and customers to keep them informed and encourage repeat visits.
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Manage Your Entire Rentals Operation in One System
Oversee all your equipment, slip and storage rentals from one easy-to-use interface that you can customize to meet your specific business needs.
Improve Inventory Tracking
Track your boat packages across multiple locations and users, utilizing a customizable reservation manager that comes with an interactive availability calendar and a map.
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Analyze Your Business Performance
Get a bird’s-eye view of all your rentals operations to pinpoint lost opportunities, observe trends and predict future demand.
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Adjust to Increase Profitability
Use up-to-date performance data to configure rates, deposits, fees and discounts on all your items and avoid losses.
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Serve Customers Faster
Create quotes and convert them into reservations in just a few clicks. Email contracts and invoices directly to your customers to speed up transactions.
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Reduce Manual Processes
Save time on tedious tasks by creating automatic work orders for the service team and setting up recurring payments or payment plans for long-term reservations.
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Keep All Documents in One Place
Consolidate all your paperwork in one system and make it accessible to the whole team, allowing everyone to easily look up upcoming rentals, payment status and so on.
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Compatible with dealerships of any size
Whether you are a small business or a large multi-store enterprise, IDS has a solution that addresses your specific needs.
Find out how Marine dealers are able to expand their operations
with IDS Astra G2
There is no way we could operate today without Astra. Doing business the old way would require double the internal staff and tons of paperwork.
See what other RV dealers are saying about IDSSave Time and Money with Brunswick Dealer Advantage
As a Brunswick dealer, gain access to exclusive discounts that allow you to unlock more of IDS Astra G2’s time-saving features for less.
With the exclusive Brunswick offer, you can save on:
- Upfront license
- All modules
- Upfront user licenses
Ready to Move to a New Dealership Management System?
As a Brunswick dealer, gain access to exclusive discounts that allow you to unlock more of IDS Astra G2’s time-saving features for less.
With the exclusive Brunswick offer, you can save on:
Explore Our Implementation ProcessDeployment Options
IDS offers a complete dealer management solution to Marine dealerships of any size.
- Large enterprise dealers
- Purchase license
- Onsite server
- Customer owns hardware and software
- No hindrance from off-site internet connections
- Provides a shared drive easily accessible to staff for shared documents
- Large enterprise dealers
- Purchase License
- Internet based
- All hardware and software is professionally managed and maintained by IDS
- Data and system backup and accessible after catastrophic event
Marine Dealer Stories
By infusing 30 years’ worth of industry experience and customer feedback into the IDS Astra G2 dealer management system, we help Marine dealers unlock their true potential and grow.
Find out what other Marine dealers have to say about Astra G2.
Why IDS ?
As an owner, it’s important to get good timely information, so that was a game-changer for us when we went with IDS. It provided us with real-time data for all the locations, which could be consolidated. It immediately allowed us to be better managers. I don’t know how someone can run a dealership with multiple locations without a program that ties all this together in real time.
Robert Soucy, Owner
IDS is a well-designed dealer management system that allow users to manage and integrate all the important aspects of the business from purchasing, inventory, sales, marketing, F&I to accounting. With three locations, sometimes it’s difficult for us to know what’s happening at each location and IDS gives us the real time information we need.
Victoria McComas, Director of Finance, HR and Operations M & P Mercury
IDS has allowed for our growth. We just expanded to another location this past year and we were able to do that pretty smoothly with the software that we have. Each location has visibility of other locations’ inventory, I can go in to each location and manage their revenue categories… They’re definitely always thinking in the right direction.
Dave Commander, President, Russell Marine
Managing two nationally-recognized businesses (Rond’s Marine and Transcona Trailers) is not easy, but IDS seems to have all the right reports and it really helps us track performance in each dealership.
Garth Bromley, Owner
For 10 years, I worked as a director of a large multi-location marine dealership using your competitor’s platform. Needless to say I became familiar with it, but never enjoyed using it. I found it to be cumbersome, tedious, non-intuitive and it was generally aimed at the back office more than the front lines. While it has taken me some time to fully adopt some of the nuances of IDS, I will say that throughout the process, your team has been fantastic and the level and speed of the development is fantastic. It’s easily the most powerful and useable DMS system I have ever used. It helps us drive profits and I look forward to seeing what comes next.
Jeff Barnes, General Manager, General Manager
Before using IDS, we had one system in Accounting, and another for Parts and Service that were not tied together at all. We were spending too much time taking information that was in one database and entering it into the other. Our systems consolidated nicely with IDS, which eliminated inconsistencies we used to have by running two different databases.
Pete Beauregard, Sr. President , Colony Marine
The team at IDS has been above and beyond what our initial expectations were. One of the bigger motivating factors for us choosing IDS was their implementation team and business practices. Now that we’re with them, I can say everything they told us they were going to do has been done and they all have been extremely helpful.
Kyle Kelly, Co-Owner, Kelly’s Port Marine
We’ve been with them since 2006 and I can’t give enough accolades to support and training at IDS. Every time I have a need they go all out to help me get it resolved.
Dana Hinkemeyer, Accountant, Miller Marine
We’ve been using IDS since 1993. With the ever changing demands of our business, they’ve been great in updating the product to suit our needs and we highly value the partnership we’ve been able to establish through the years.
Wayne Stokes, Director of Operations , Tracker Marine Boat Center
It's a fully integrated and quality product for the Marine industry. IDS keeps updating with new abilities as technology changes.
Ron Wilson, Owner, Wilson Marine
One thing I’m big on is what type of customer service is available. I can personally say that I have been very fortunate to work with some really great people at IDS. Whether it’s a question about not understanding how to use the system, or a question about something I don’t think is functioning properly, they have been quick to resolve my issue.
Carly Poole, Marketing Manager, Buckeye Marine
Get your access to IDS Astra G2 online product tour!
Explore IDS Astra G2 software at your own pace through our online product tour and find out how it can help you gain control of your Marine dealership.
It was having multiple locations that drove our decision to try IDS. IDS provided us with consolidated real-time data for all the locations, which immediately allowed us to be better managers. Each day, I run different reports – whether they are related to sales, service or F&I. I don’t know how someone can run a dealership with multiple locations without a program that ties all this together in real time.
Robert C. Soucy,
Explore deployment optionsOwner, Port Harbor Marine