IDS CRM

Ketelsen began as small RV business in 1962 on the family farm when Johnny Ketelsen wanted a camper.  In order to get one at the right price he had to buy several. Johnny turned around and sold the remaining campers to his buddies and the business was born.  Now it’s one of Iowa’s largest RV […]

With Canada’s Anti-Spam Law (CASL) going into effect on July 1, 2014, it’s important that you start planning now to be compliant. If your dealership uses email marketing, the biggest change is that implied consent is no longer acceptable as long-term permission.  CASL allows implied consent for a two-year period and during that time, marketers […]

We’d like to invite all IDS customers who are attending the Priority RV Annual Meeting in Henderson, NV, to the Modena Room 1-2-3 on Thursday, April 10th at 11:50 a.m. IDS Director of Dealer Development, Grant Farrer, will give a 10-minute presentation focusing on the integration of IDS CRM into the Astra G2 product. Grant will discuss how the […]

In the latest edition of Boating Industry Magazine, IDS General Manager Sean Raynor highlights the recent technological advances made in Astra G2 and how it will impact current and future marine dealership owners and their employees in the years to come. “You’ve got a changing of the guard at the ownership level where it’s being […]

Wilkins RV, recognized as an RV Business Magazine Top 50 dealer, has implemented IDS CRM for improved communication to its 12,000-plus contact base.  The Bath, NY, dealership sees great opportunity to communicate with its contacts consistently at a more affordable rate. “We spent a lot of money on direct mail, which is obviously very expensive,” […]

Recognized as the top Canadian dealership by Boating Industry’s Top 100 Dealers, Buckeye Marine, located in Bobcaygeon, ON, prides itself on more than 60 years of long-standing relationships in the boating community, giving back to the industry, and providing the best in customer service for the generations of customers who have walked through their doors. […]

IDS is pleased to welcome Marc Hertert as its new Inside Account Manager. Marc’s responsibilities are to assist IDS customers with new products and to work with them to determine the best solutions for their businesses. Marc’s area of expertise is focused around Astra CRM, IDS Astra G2, and associated IT requirements. Prior to working at IDS, […]

Everybody wants it, everybody has tried it… so is your Daily Sales Traffic Log accurate? The Daily Sales Traffic Log is an integral part of analyzing the effectiveness of your salespeople.  An accurate Daily Sales Traffic Log should include: –  Customer information –  Salesperson –  Marketing source (how did the customer learn about us) –  […]

An easy, and often overlooked, way to expand an email marketing program for your RV dealership is to include trigger-based email campaigns. Since these are activated by specific actions and the behaviour of your customers, your email marketing will be more relevant, more effective, and you’ll ultimately increase revenue. Defining Trigger-Based Messaging So what exactly […]

Discover the latest in Customer Relationship Management (CRM) technology and how it can help you drive more revenue in your RV dealership and develop more loyal and long-lasting relationships with your customer base. Join IDS General Manager Sean Raynor at this year’s RVDA show as he will discuss the latest trends on CRM and how it applies to your RV dealership’s success. By attending […]