marine

off season sales

With the summer coming to a close, RV and marine dealers tend to notice sales slowing down. But during the off-season, you don’t have to sit back and wait for things to get busy again. Instead, you can take steps to both grow off-season sales and position your dealership for a stronger busy season next […]

Read more

When’s the last time you evaluated the amount of time it takes to service a unit at your dealership? If you’re not tracking how long it takes, you may be missing out on opportunities to increase your dealership’s revenue, productivity, and – most importantly – customer satisfaction. After all, the last thing a customer wants […]

Read more

Many boat dealers still use a pen and paper, and maybe a couple of different software programs to manage their rental operations. While those tools still get the job done, there are ways you can make things a lot easier for your team—and your customers. Marine rental software has come a long way. Now, many […]

Read more
Women in Marine Blog Preview

The representation of women in the Marine industry has increased significantly over the last decade on all fronts. There are more women today working in marine dealerships, more women involved in maritime trading and logistics associations, and more female customers as well. In fact, since the pandemic, women are driving the majority of the purchase […]

Read more
Important Service Writer Skills

Hiring the right Service Writer (or Service Advisor) can be tricky, given how sensitive their job is. After all, they are in contact with your customers more than anyone else, and it’s their responsibility to ensure that your customers’ equipment servicing needs are properly looked after. It’s an important job, and if mishandled, it can […]

Read more

Data is a very broad term that encompasses every part of your dealership. Merriam-Webster defines data as: “Facts or information used usually to calculate, analyze, or plan something.” Meanwhile, “data mining” is defined as, “the practice of searching through large amounts of computerized data to find useful patterns or trends.” If you’re using a dealership […]

Read more