service writer

Every person on your Marine or RV dealership team is important. But to customers, the Service Writer acts as your dealer’s ambassador, making them your service MVP. How confident they are in the face of customer questions strongly affects your brand as a whole. It sounds like a lot of pressure to put on one […]

Hiring the right Service Writer can be tricky, given how sensitive their job really is. After all, they are in contact with your customers more than anyone else, and it’s their responsibility to ensure that your customers’ equipment servicing needs are properly looked after. It’s an important job, and if mishandled, it can have serious […]

As we’ve stated on numerous occasions, your Service Writer, by far, has one of the most important jobs at your dealership. That’s because they communicate with more customers in your dealership than anyone else. In fact, according to dealership industry expert Chuck Marzahn, your average Service Writer makes about 20 touches per day, which impressively, […]

The service that you are able to offer to your customers is the lifeblood of your dealership. It builds trust with your customers and establishes your reputation. The majority of this responsibility falls on the shoulders of your Service Writer. Your Service Writer, by far, communicates with more customers in your dealership than anyone else. […]